Why I Keep Blogging in the Era of SOCIAL MEDIA ✍️

Why I Continue to Blog - an essay

Welcome to 2026, losers! 🥳

I’m (Mr. Wapojif) kicking off the year with thoughts on blogging and the wider creative online world. Many people do still blog and I’ve been following various people on WordPress for the last 10+ years, which is pretty incredible. I’ve made some lasting ENEMIES thanks to this platform.

There’s no denying blogging is considered old hat. With more popular social media sites (TikTok, Instagram, YouTube, Twitch, podcasting) lowering attention spans and upping the need for in-your-face attitudes. I’m behind the game big time.

It has made me question whether to jump the blogging ship and try my hand at YouTube videos or whatnot, but the result would be the same. There’s a hell of a lot of white noise out there, millions of individuals having a go, and whatever platform you use you’re unlikely to get much attention (unless you luck out).

This grounds my love for blogging in personal enjoyment and as a cathartic release. As a raging autistic introvert, this blog has helped me make sense of society/existence and process the madness going on in the world.

I started it all in February 2012 to unleash my continuous creative desire (if you have it, you have it) and self-deprecate. Back then I thought I was dumb, then realised I’m a goddamn genius (joking, btw), before later getting an autism diagnosis. That’s when I realised this is all a hyper-fixation. A special interest. To that extent, it’s a way for me to stay sane, rather than a means to get famous, rich, and widespread recognition. Now 41, I don’t really see much worth in any of that (unlike in my 20s, when I wanted to get published as a novelist—it all feels irrelevant now).

This is why I continue with the blogging. Random thoughts, satire, silly humour, a small community of peeps I like and respect.

Why not change? If it was anything, it’d be YouTube. It’s been a fascination of mine going on 20 years, but it is also full of dross. “Rage bait” was the word of 2025 and I can see why, with all the videos crying out desperately for attention with clickbait video titles and deliberate provocations. It’s an effort to try and stand out from everyone else, but it does lack integrity.

Instagram I still love, but it’s also the same mix of great work by very creative people offset by tens of thousands of low effort accounts. By which I mean half naked people doing barely anything to trigger off men going “u iz ded fit bae”.

I’m in full-time work with a demanding new phase of my career, so going off to learn how to make great YouTube videos isn’t manageable. And, again, it’d result in about 500 views per video or whatnot. It’s also not something I’ll necessarily enjoy, as I am a writer. I’ve been writing for 30 years, thinking back circa 1995 when I was doing fanfiction of Brian Jacques’ Redwall fantasy series.

This decision ties in with bad news I got the other week. Someone I admired a great deal, a brilliant budding physicist turned philatelist of ever-growing renown, passing away at age 34 (please consider a small donation here to make a difference: Leukaemia & Myeloma Research UK). This is a quote from an interview she gave that I think is spot on:

“I’m really good at only comparing myself to what I think I’m capable of, not what those around me are doing. There’s always going to be some twat that’s better than you, but as long as you did your best then who cares?”

She was very grounded in her community. And that’s a realisation, a need for restraint, to be happy in yourself and be rid of the need for constant validation seeking. What does it matter? I do this for personal enjoyment and to entertain the people who read this ridiculous stuff. I don’t get millions of views, but that’s not what this is about.

I will be shaking things up a bit in 2026 with new features. Some of these may work and stick around, others won’t. Nothing will be AI generated, it’s all me and my daft brain. As I want to distance myself as far as possible from standard social media activities. No selfies, no clickbait, just a continuous pursuit of the absurd.

Oh, but I may (finally) enter some UK writing competitions. It’ll be my one final attempt at World Domination.

Peace and vegetables,

The esteemed editor Mr. Wapojif

🟡

9 comments

  1. Happy New Year, Mr. W. Always fun and interesting to read you, do what you may but don’t go away. Please leave a trail of bread crumbs if you takeoff for YouTube! I hope 2026 showers you with good health, lots of fun, and some prosperity 💰!

    Liked by 1 person

  2. Blogging is such a low-stress way of expression with a much greater chance for meaningful connection with other content creators. I agree that it’s also totally cathartic to sit down and have just dedicated writing time – a much needed itch to scratch for our brains that are constantly bombarded with bite-sized media clips.

    I appreciate what you have to offer with your words and thoughts. Keep at it. Have a great 2026!

    Liked by 1 person

    • Exactly that! Low-stress. A lot of the social media platforms ramp up the pressure to keep delivering, plus the brief TikTok clips aren’t good for anyone’s brains. Lots of weird algorithm twisting and propaganda, too.

      You won’t get propaganda here (VOTE MR. WAPOJIF AS SUPREME RULER OF EARTH!!!!). And have yourself a splendid 2026, sir! Keep on keeping on with the music stuffs.

      Liked by 1 person

  3. Happy new year! And here’s to ongoing blogging. It’s odd: in some ways blogging seems so ‘twenty-naughties’ these days, ‘Dad generation’ stuff, old and tired like a forgotten sock. And yet its long-form discursive exposition is so much better than the eight-word doom-scroll world of modern social media. Keep up the good fight Sir, engage the enhanced silliness algorithm, and all strength to your blogging and writing arm for 2026!

    Liked by 1 person

    • Thank you very much, Mr. Wright! I’m off Twitter now as it was too depressing. BlueSky is much better, but overall social media is a pain in the backside. All hail blogging! Have a spiffing 2026 with your various historical writing adventures. 🙌

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